SEO Checklist: A Comprehensive Guide to Increase Your Google Ranking
The SEO checklist is essential to ensure you have a successful SEO campaign for 2019. There is no longer the time of starting a company online and only needing an online presence to get leads being delivered to your inboxes, and the money flowing to your accounts in the bank. – Seo Checklist Complete Guide Improve Google Ranking
The art that is SEO has grown to an entirely new height in 2019. There are many websites managers, owners, and agencies who participate in SEO-related activities. – Seo Checklist Complete Guide Improve Google Ranking
To create a successful SEO campaign, you must have an effective strategy and plan. Here’s the SEO checklist to use to increase your position in search engine rankings:
Use an SEO-related plugin
Seo Checklist Complete Guide Improve Google Ranking – An plugin can be described as a device that allows you to add a feature on your website. For WordPress it is necessary to use Yoast SEO, a Yoast SEO plugin to simplify all of your SEO tasks with efficiency.
Yoast SEO is the top SEO plugin , offering an intuitive user interface as well as effortless execution of the tasks of optimizing your website for search engines. – Seo Checklist Complete Guide Improve Google Ranking
You can easily edit the titles, URLs, descriptions and slug internally linking and more. using the aid by Yoast SEO. Yoast SEO extension. – Seo Checklist Complete Guide Improve Google Ranking
If you’re using a CMS that is not WordPress You must look up what the most popular SEO plugins can do for you CMS. – Seo Checklist Complete Guide Improve Google Ranking
Create Sitemap
This is the most important process to improve your site’s position in the search results. Making a sitemap for your site will make it easier for robots from search engines to find and crawl your pages with ease. – Seo Checklist Complete Guide Improve Google Ranking
If bots are visiting your site, they search for sitemaps. If they are unable to discover a sitemap on your site and the bots don’t find one, they will create indexes by themselves.
It is therefore recommended to develop an XML sitemap and then submit it to Google search console to ensure better indexing of your website. – Seo Checklist Complete Guide Improve Google Ranking
Most webmasters utilize online tools, such as XML-sitemap.com that automatically create sitemaps based on their URL. – Seo Checklist Complete Guide Improve Google Ranking
Include Robots.txt
Your site may contain some pages that do not have to be to rank in results of a search engine.
To limit the pages that appear in SERP, they have to include them in your robots.txt file. This informs the robots to stop the pages from being crawled. – Seo Checklist Complete Guide Improve Google Ranking
If you do not use robot.txt on your site then you’ll see unrelated pages of your website placed in search results. This can negatively affect the reputation of your business and limit other pages that are essential to rank better in Google. – Seo Checklist Complete Guide Improve Google Ranking
Application 301 Redirection
The 301 redirection feature is vital in the event that you’ve permanently switched the web address a specific web site to a different website. – Seo Checklist Complete Guide Improve Google Ranking
If you have the use of an SSL certificate you have to ensure that all variations of URL redirect are in the identical format. – Seo Checklist Complete Guide Improve Google Ranking
For instance, following the installation of an SSL cert, you will see that there will be four different versions of your URL
Each of these URLs must be able to redirect users back the user to ” https.” This means that you must to use 301 redirections to redirect all combinations of URLs to one homepage URL. – Seo Checklist Complete Guide Improve Google Ranking
Check Broken Links
Broken links are pages that do not have anything to give users, and are displayed as errors pages that are that are not available. – Seo Checklist Complete Guide Improve Google Ranking
If a visitor hits pages with 404, it impacts the experience for users on your website , and can negatively impact the search engine ranking.
Additionally the bounce rate on your site will rise because users will not be able to remain on your site and then leave your site. – Seo Checklist Complete Guide Improve Google Ranking
Use https://www.brokenlinkcheck.com/ to identify the dead links on your web pages that have no destination.
Enhance Page Speed
Page speed is among those ranking elements Google evaluates when determining the rank of websites. (source)
When your site’s loading rate is low, your site’s user experience is affected as visitors are forced to wait in line to access your website. – Seo Checklist Complete Guide Improve Google Ranking
You can make use of GTMetrix as well as Google’s Page Speed Insights tool to gain a detailed understanding of the speed at which loading occurs.
These tools will also inform you of the CSS, JavaScript and HTML files aren’t allowing the website to load immediately. – Seo Checklist Complete Guide Improve Google Ranking
Google Analytics Code Google Analytics Code
Google Analytics analyzes websites and is offered by Google to study user behavior on a site.
Although you’ve written amazing content and are generating numerous leads, it is impossible to predict what happens to your site when a user arrives at the page of landing.
Google Analytics will give you additional data and data about conversions, traffic and user behaviour on your site.
With the help of analytics, you’ll be able to know more about interaction of your site’s visitors and be able to make changes as required to enhance the user experience as well as SEO rankings.
Setting up Google Search Console
Google Search Console is another essential tool for webmasters that allows them to monitor and analyse SEO-related activities on their site.
It is similar to Google Analytics. Additionally, it covers aspects of the SEO technical aspect a site by alerting you to web page errors, crawl errors as well as traffic analytics.
Sitemaps can be submitted of your site and block irrelevant backlinks from your site by disabling these from search engines.
In-Page SEO
A checklist for SEO isn’t complete without including on-page SEO.
The success of an SEO campaign is heavily dependent on how well the page elements are optimised.
You should consider every on-site factor to ensure better positions in search results. :
- Meta Tags
- Titles
- Image alt text
- URL Structure
- Internal Linking
- Unique Content
- Keyword Research
Each of these should be executed with care and be thoroughly implemented and optimized to improve ranking in search engines.
Keyword Research
The research of keywords must be included on your SEO checklist Also. Keyword research is the basis of your SEO actions. Keywords are phrases that become the identity of your site.
You should think and do research extensively about the best keywords for your site to ensure that you get the most quality traffic to those landing pages.
There are tools available like UbserSuggest, Google Keyword Planner or Google’s related search (as as shown in the following) at the bottom of the SERPs to find keywords as inspiration.
Internal Linking
Like backlinks from other sites, you must not forget to mention the relevant pages of your website on your landing page.
Your internal link structure on your site makes your site easier to navigate and accessible to bots but also to users.
Internal linking is a better user experience since users can quickly switch to the relevant and important pages at any time they wish.
Write Killer Content
It is no surprise that content is the primary driver that determines the success or success of a marketing campaign.
Your SEO content should take the user on a trip to inspire, entertain and make them convert into customers, or to whatever action you would like them to do.
The SEO on-page factors and loading speed can bring you a major boost in search engine rankings. However, if visitors aren’t finding the site’s interesting, they’ll quickly go to a different site.
Write your content on your site that is based on extensive research. Also, be aware that the majority websites which appear in the top page of SERPs have a mean word count of 1 800 words.
Mobile Friendliness
In the modern day mobiles have become our primary companion for surfing the internet and instant messaging.
Google likes sites that are mobile-friendly. ( Source) Therefore, make sure your website’s landing pages are mobile-friendly and load correctly on smaller screen devices, to provide a smooth and seamless experience for your customers.
You could use this program to check if your landing pages are mobile-friendly or not. Enter the URL of your website and click on the link below.
Setup SSL
An SSL certificate allows secure transfer protocols and complete encryption on your site.
The https in your website indicates that visitors are connected to a secure channel.
Google also affirms the fact that https is an important search engine ranking element. A SSL certificate offers the highest level of security and security on your website , preventing hackers from accessing your website.
Visit SSL for No Cost, Let’s Encrypt and Free SSL to obtain an SSL certificate at no cost.
Research on Competitors’
You should conduct competitors’ research when you are developing your SEO plan for your site. Your query will inform you of what your competitors are doing to reach potential customers and how they have implemented SEO actions.
It’s not a good idea to copy what your competitors have accomplished. It’s more an understanding of how other sites interact with their visitors, allows you to enhance the performance of your site and provide your customers better.
In the final analysis SEO is about how you will provide your customers with the best service possible.
Create SEO Strategies Off-Page
Off-page SEO should be included in the SEO checklist. Off-page SEO is a complement to the on-page SEO criteria. Through SEO practices, you’re creating a name for your site, and also inform Google that the site is an authority in a specific niche.
In order to achieve Off-page SEO, you could use social marketing via media and email marketing PPC linking, guest blogging to improve your ranking on search engines and increase the amount of relevant web traffic to your site.
Conclusion
Tell us what you think of our SEO checklist, which is discussed earlier in this blog post.
If you’re already performing SEO for a certain website and have dealt with the following topics which have affected your SEO’s value, submit your experience in the comments section below.
